Mass communication is undoubtedly one of the fastest developing disciplines at the global level. The principal and groundbreaking modifications in mass media have been ushered in by the arrival of the satellite communication and the internet. Major changes in printing technology with the help of computers and other electronic devices have also brought in a total change in mass media. The subject has now become so vast that each of these media of mass communication (such as radio, television, newspapers, magazines, films, online web pages and social media) has become important enough to develop into an effective science and art and a veritable academic discipline by itself. The subject of mass media would also cover areas in media and economics, politics, sociology, psychology, management and administration, and so on.
The Master’s program in Mass Communications could consist of the following subjects in a semester-wise system: Principles of Mass Communication; Development of Media; Print Media-I (Reporting and Editing); Electronic Media (Radio and Television); Advertising and Public Relations/Corporate Communication during the first semester. Development Communication; Communication Research; Media Law and Ethics; and International Communication; Media Management would be covered during the second semester. Print Media-II; Radio; Television; Advertising; and Public Relations/Corporate Communication would be studied in the third semester. New Media Applications; Intercultural Communication; Specialization; and a Dissertation would be the requirements of the fourth and final semester.
This subject would deal with the nature and process of human communication, functions of communication, verbal and nonverbal communication, intra-personal, interpersonal, small group, public and mass communication. Other topics such as ownership patterns of mass media, ethical aspects of mass media, freedom of speech and expression, right to information, media and social responsibility, media accountability, infotainment and ICE would also be included.
It would include sections based on the Print, Radio, Television, Films, Folk media and the New Age technology media. The subject would explore the evolution of these media and their contributions to language and societal and cultural development.
This subject covers the different types of reporting such as political, legislative, diplomatic and specialized reporting strategies as well as the methods and tools of editing.
Electronic Media and its growth and importance in the recent years and the methods and technology of audio-visual communication techniques will be explored.
The relevance of advertising, its various types and the socioeconomic effects are discussed in this subject along with the ad agency management and mass media laws concerning advertising. Public relations in the private, public and governmental sectors are explored and its functions and methods are discussed.
Development Communication deals with the use of communication for developmental needs of the society like the rural population and so on.
Communication research deals with the methods and tools of communication research.
This paper covers areas in the basic rights and freedoms guaranteed by the Constitution and the laws pertaining to the Press. Ethical problems such as privacy, codes of conduct are also dealt with.
The topics dealt with would relate to the political, cultural and economic aspects of international communication and the issues with it in recent times.
Communication Technology covers the internet technology and cyber journalism aspects.
Inter-cultural Communication explores the cultural aspects of communication and the barriers that prevent proper communication.
The semester courses in Print Media II, Radio, Television, journalism and production, advertising, and public relations/corporate communication are all practical oriented, with a hands-on approach, investigating the different production and reporting perspectives.
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HIGH SCHOOL STANDARD – YR 12. Up to 2000 words. I've attached the basic theories and themes for the essay.
THE COMPANY CHOSEN IS PERSIL Assignment Brief: Sustainability Marketing Audit Report Objective and task: You are working as a marketing consultant, and your firm has been hired to advise the Board of Directors of an organisation (selected from the list provided on Blackboard). Your task is to critically evaluate and provide recommendations to improve its s...
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The essay it’s 3000 words but I need a 400 extra words as an abstract. I am attaching the brief and I highlighted my essay subject. ITS BLOCK 5! I’m attaching also the question that the essay subject needs to be. In the brief the writer will find sourced for block 5 - the crisis of modernity.(my topic) and I would like to use them. If the writer does not ha...
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Hi. IM looking to include masculinity, feminism and ultra realism as theories in the report please.
I will attach everything to read through to understand this essay and the format in which to write it. I need to get a 1:1 in this, please, so follow the 70% and higher format. Please make sure you use Pub Med and CINHAL and any other good research that you find. When making the question, please try to make it interesting where you can use critical thinking....
12-15 slide power point with speaker notes
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